The Way Back Machine – Best Sellers 1970

We’re going back to a time when the swinging 60s were transforming into the “Me” decade – 1970. That year saw the endings of some things (the Supremes, the Beatles) and the beginnings of others (Earth Day, All My Children). You can see how the tone of things was set to change…

Here are some other events that occurred that year:

  • Two iconic cars, the AMC Gremlin and the Ford Pinto go on sale! (What is it about ugly cars and the 70s?)
  • Apollo 13 makes it back to Earth safely (April).
  •  The North Tower of the World Trade Center in New York is finished, making it the tallest in the world (December).

Get a taste of this changing era through its popular literature. The following books were all on the New York Times Best Sellers list for the week of July 19, 1970. Groovy.



1. Love Story by Erich Segal

2. Great Lion of God by Taylor Caldwell

3. The French Lieutenant’s Woman by John Fowles

4. Deliverance by James Dickey

5. Calico Palace by Gwen Bristow

6. The Crystal Cave by Mary Stewart

7. The Lord Won’t Mind by Gordon Merrick

8. Losing Battles by Eudora Welty

9. The Gang that Couldn’t Shoot Straight by Jimmy Breslin

10. Such Good Friends by Lois Gould



1. Everything You Always Wanted to Know About Sex by Dr. David Reuben

2. The Sensuous Woman by “J”

3. Up the Organization by Robert Townsend

4. Zelda by Nancy Milford

5. Human Sexual Inadequacy by William H. Masters and Virginia E. Johnson

6. Hard Times by Studs Terkel

7. Ball Four by Jim Bouton and Leonard Shecter

8. Mary, Queen Of Scots by Antonia Fraser

9. The New English Bible

10. The American Heritage Dictionary of the English Language

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